Arda: Marketing agents for growth on Google and AI search

Arda uses marketing agents to monitor brand visibility across Google and AI search, draft SEO and AEO improvements, and publish approved changes to connected CMS platforms.

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Arda: Marketing agents for growth on Google and AI search

Introduction

Overview

Arda is a marketing agent platform that manages SEO and answer engine optimization work across Google, ChatGPT, Claude, Perplexity, and Gemini. It connects visibility analysis with execution by identifying opportunities, preparing fixes, and publishing only after human approval.

The platform is designed around a recurring organic-growth loop: measure performance, draft changes, publish approved work, and use results to inform future cycles. Every edit is recorded in an audit trail.

Key Features

  • Tracks buying-intent queries daily across Google and four AI answer engines.
  • Shows where a brand is cited, which competitors lead, and when visibility drops.
  • Drafts pages, content refreshes, comparison pages, on-page fixes, and structured data.
  • Identifies thin pages, missing schema, crawl errors, content gaps, and citation opportunities.
  • Publishes approved changes to connected content management systems.
  • Supports WordPress, Webflow, Shopify, GitHub, Framer, Google Analytics, Search Console, and Slack.

How It Works

Arda first runs the queries potential customers use and measures brand visibility across search and AI assistants. It then prioritizes opportunities and prepares CMS-ready content or technical changes based on what is missing.

Teams review each proposed edit before publication. Once approved, the agent ships the change and continues monitoring outcomes, including competitor gains and lost citations.

Use Cases

Marketing teams can use Arda for visibility analytics, competitor research, technical SEO fixes, comparison and alternative pages, content-gap discovery, and backlinks or citations. Slack alerts can notify teams when visibility shifts against them, while the platform records work awaiting approval and changes already published.

Pricing

The Starter plan costs $99 per month and includes 150 agent credits, AI model monitoring, SEO, technical fixes, content refresh and creation, backlinks and citations, plus chat and email support. The Enterprise plan uses custom pricing and credits, adding advanced workflows and integrations, SSO or SAML, a dedicated Slack channel, and a dedicated forward-deployed marketer.

Agent credits meter actions such as crawling a site, drafting a page or fix, checking citations, and monitoring queries. If credits run out, work pauses until renewal, a credit top-up, or a plan upgrade. Credit consumption and remaining allowances are visible in the platform.